Chapter 23
Careers in Fashion
Promotion
450
Fashion Advertising 452
Account Executive 452
Art Director 452
Graphic Designer 453
Other Advertising Design
Employees 454
Advertising Director 454
Fashion Display 454
Display Director 454
Display Designer 455
Other Fashion Promotion Careers 455
Fashion Illustrator 455
Fashion Model 456
Qualifications to Be a Model 457
Fashion Photographer 458
Other Fashion Photography
Employees 459
Fashion Writer 459
Copywriter 460
Editor 460
Audiovisual 461
Fashion Publicity 461
Public Relations Specialist 461
Fashion Promotion Careers 463
Chapter 24
Other Careers and
Entrepreneurial
Opportunities
466
Apparel Educators 467
Classroom Teacher 468
Extension Agent 469
Adult Education 470
Consumer Education 470
The Home Sewing Industry 471
Commercial Pattern
Development 471
Pattern Sales and Promotion 472
Fabric Sales 473
Video Demonstration Work 473
Textile and Clothing Historians 473
Theatrical Costumers 475
Clothing Care 476
Dry Cleaning and Laundry
Businesses 476
Commercial Laundries 477
Linen Supply Service 477
Entrepreneurs 477
A Home-Based Business 478
A Retail Store 479
A Dressmaking or Tailoring Shop 480
An Apparel Production Business 481
A Trading Company 481
A Mail-Order or Internet
Business 482
Freelancing and Consulting 482
Other Careers and Entrepreneurial
Opportunities 484
Glossary
488
Index
520
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