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Part 1 / Basic Fashion and Business Concepts
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Fashion in Action
1. Do research in the library or on the Internet
to fi nd at least three examples of how
animal skins or plants were used as simple
clothing in ancient times. Sketch, photocopy,
or print out your examples. Tell how each
example satisfi ed the wearer’s physical,
psychological, and/or social needs.
2. Get at least two pictures from magazines,
catalogs, newspapers, or the Internet to
illustrate protective clothing. Mount them
on paper and explain why such clothing
is necessary. Also try to describe the
technological advances that have made the
clothing possible.
3. Find at least two pictures of people wearing
uniforms and mount them on paper. Write
down your impressions of what each uniform
communicates to others.
4. Ask two or more older people about the
clothing they wore when they were your age.
Did their clothes refl ect traditions of their
cultures? Did they follow different codes of
modesty? Did garments provide the physical
protection needed for their jobs? What forms
of decorative adornment were popular?
Write a short report about what you learned.
5. Research why fashion is “a mirror of our
times.” Present an oral report to the class
that explains the expression. Show as many
examples as possible to make the meaning
clear.
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Fashion Review
1. Clothing provides protection to the human
body from four main categories. Name these
and give one example of each.
2. How does adornment fulfi ll psychological
needs?
3. How does identifi cation fulfi ll psychological
needs?
4. Why are dress codes often used by schools
and businesses?
5. What molds a society’s standards of
decency toward how people cover their
bodies?
6. Give three examples of clothing items or
features that give people higher status in our
society.
7. Explain how a person’s values and attitudes
affect the selection of certain clothes.
8. Explain how conformity versus individuality
affects the selection of certain clothes.
9. Explain how personality traits affect the
selection of certain clothes.
10. Give an example of a clothing need versus a
clothing want.
11. In what ways is fashion an art? In what ways
is fashion a science?
12. Explain the statement, “for individuals,
fashion is both highly personal and very
public.”
13. Explain why clothing tends to look “perkier”
during prosperous times.
14. Why are mass fashions sometimes said to
be “homogenized”?
15. Describe a current fashion.
16. Explain why avant-garde clothes are not
considered to be fashions of the times.
17. Give three examples of classic garments.
18. What does “good taste” in fashion mean?