Fashion Marketing & Merchandising 6e, Instructor Resources
The Instructor Resources contains an assortment of instructor materials. Use the lesson plans, answer keys, and presentations for PowerPoint® as is, or consider them a starting point and customize as you see fit. Instructor curriculum is provided in modifiable and shareable formats (DOCX, PPSX, PPTX). These types of files will require compatible programs and or extensions (i.e., Google Docs, Google Slides, Microsoft Word, Microsoft PowerPoint). Right-click a link to view additional options: open the file in a new tab or save file to a new location. By using this product, you agree to the following Terms of Use.
Table of Contents
Abbreviated Contents
Fashion Marketing & Merchandising 6e, Instructor Resources
- Reminder to Instructors
- Resource Materials
- 1 Clothing & Fashion
- 2 Fashion Movement
- 3 Basic Economic Concepts
- 4 Substance of the Fashion Industry
- 5 Satisfying the Fashion Market
- 6 Textile Fibers and Yarns
- 7 Textile Fabrics and Finishes
- 8 Using Design in Fashion
- 9 The Fashion Design Segment
- 10 Ready-to-Wear Manufacturing
- 11 Wholesale Apparel Distribution
- 12 The Retail Segment
- 13 Retail Positioning
- 14 Retail Merchandise
- 15 Planning to Buy
- 16 Merchandise Buying
- 17 Communications & Technology
- 18 Selling Fashion
- 19 Fashion & Finances
- 20 Service, Safety, and Security
- 21 Fashion Promotion
- 22 Visual Merchandising
- 23 Fashion Shows
- 24 A Global Perspective
- 25 The Fashion Industry—Moving Forward
- 26 Fashion Careers