Chapter 1 Food Affects Life
13
Evaluating Information in the Media
Research has shown that people with a higher educational level are more likely to
have a higher quality diet. However, you do not have to have a college degree to make
healthful food choices.
News in the media can inform you about fi ndings of a food’s special health proper-
ties. The media can also notify you about products that are found to be unsafe. Learning
this information can help you make wise food purchase decisions. However, news stories
about food and nutrition are sometimes missing important points. To help you review
media information critically, read or listen for answers to the following questions:
• Who conducted the research? Experts in the fi eld of the research are likely to
be most knowledgeable about how to interpret fi ndings.
• Where were the results of the research published? A journal reviewed by
professionals in the fi eld of the research has more credibility than a popular
magazine.
• How was the study set up? A valid study needs to be conducted under carefully
controlled conditions. Steps must be taken to keep unplanned variables from
affecting the outcomes.
• Who funded the research? You may have reason to be more skeptical if the
funding party stands to gain fi nancially from the fi ndings.
• How many people did the researchers study? A study that involves a large
group of subjects may be more relevant than one that involves a small group.
• Were the results of this study similar to the results of other studies? Findings
are more signifi cant when they match those of a number of research teams.
• How much and how often does the food or nutrient need to be consumed to
experience the benefi t or harmful effect? Quantities should resemble what people
might normally be expected to consume. For instance, one study found eating
dark chocolate could help lower blood pressure. However, the amount needed
would likely cause weight gain or decreased nutrient intakes for most people.
• Do the benefi cial or harmful effects of the food or nutrient build with repeated
consumption? This indicates the degree to which the research fi ndings might
affect established eating habits.
• Does the food or nutrient have different effects on certain groups of people,
such as children or pregnant women? This indicates how much bearing the
research has for you.
Food Photographer
A food photogra-
pher arranges food and
props in a studio to take
photographs for commer-
cial use. The photogra-
pher needs to adjust the
lighting and camera settings to create the effect desired
by the client. Then the photographer needs to review
images and choose those that best show the food
product.
To fully grasp the needs of the client, a food
photographer must use active listening skills. Many
photographers set their own schedules. They need
to be dependable and able to manage their time to
plan photography sessions and meet client deadlines.
Producing images that show products in unique ways
requires creativity and attention to detail.
A food photographer may begin training in a tech-
nical school. One way to learn about this career could
be to work as an apprentice to a skilled photographer. A
photographer will probably need a few years of experience
to earn a name in the fi eld and attract clients.
E X P L O R I N G E X P L O R I N G C A R E E R S C A R E E R S