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After reading this chapter, you will be able to:
• Describe how publications and broadcasts identify editorial and opinion content so
that it will not be confused with news.
• Describe the similarities and differences among staff editorials, op-eds and columns.
• Tell what shape the staff editorial generally takes.
• Identify and explain the use of hyperbole, irony and repetition in an op-ed.
• Describe a columnist’s role as a reporter, op-ed writer and storyteller.
• Explain why it is important for a columnist to develop a voice for his column.
• Explain advantages of journalistic opinion blogs.
• Explain concerns a journalist should have when expressing opinions in a blog.
• Tell the difference between an editorial illustration and an editorial cartoon.
• Explain the role of symbols, labels, caricatures and allusions in editorial artwork.
While studying, look for the activity icon to:
• Build vocabulary terms with e-flash cards and matching activities.
• Extend learning with further discussion of relevant topics.
• Reinforce what you learn by completing style exercises, worksheets
and end-of-chapter questions.
Visit the Journalism website: www.g-wlearning.com/journalism
What do you think?
Editorials, Opinion Pieces,
Columns, Blogs and Cartoons