Copyright Goodheart-Willcox Co., Inc. Chapter Sixteen Visual and Multimedia Storytelling 503 When you have a subject in motion, or if your subject is faced at an angle to the camera, leave space in the direction the subject is moving or looking. This prevents the shot from feeling cramped and off-balance. Shot Movement Shot Movement On occasion you may need to move your camera to capture an action or create a specifi c effect. You can zoom in or out on your subject, tilt the camera, move it vertically up or down, or pan the camera, moving it horizontally left or right. To track, move the camera alongside a moving subject using a wheeled device such as a bike, skateboard or car. Be aware that too much camera movement is jarring to your viewer. Try to move the camera no more than once and in only one direction during any sequence or clip. Ken Burns Effect Ken Burns Effect This technique, named for renowned documentary fi lmmaker Ken Burns, creates the illusion of movement with still images. Burns uses historic images and documents in his fi lms, slowing zooming in or out to focus the viewer’s attention on specifi c details. After his groundbreaking use, the technique became known as the Ken Burns effect. Natural Sound Natural Sound Natural sound, also called nat sound, is the soundtrack of our daily lives. Think about what you hear in your school halls: lockers shutting, students talking and laughing, the fl oor squeaking under hundreds of sneakers hurrying to class. These are the natural sounds, and every story needs natural sounds to bring video or audio recordings to life. Every space in which you record will have its own natural sound, including every park, stadium, store or gym. Sometimes it is enough to simply capture Figure 16.17 Creating head room above your subject helps prevent the shot from feeling cramped or off-balance. Photo by Josie Pringle, Bryant High School Hornet Yearbook