Copyright Goodheart-Willcox Co., Inc. Chapter Sixteen Visual and Multimedia Storytelling 505 1. Watch a short video segment on your local news or a news-style package on ESPN or another specialized network. As you watch, search for the production strategies such as the Ken Burns effect, eyeline matching or an establishing shot used in the package and list them in your notebook, deconstructing the video package as you watch. 2. Going Deeper. Take a look at the list of shots from the video segment above. Which shot choices are the most interesting or surprising? Suggest why the video producers and editors made those choices. Your Turn 1 W Interviewing for Video or Radio Interviewing for Video or Radio Interviews are the heart of video or radio journalism. As in journalism created for other media, they are the major source for your reporting, they put a face on news and issues, and they reach to the heart of the audience. When you report on school district budget cuts, you put a face on the story by interviewing the saxophone player who feels his senior year is ruined because Jazz Band was canceled. If teachers’ salaries are cut, interview a fi rst-year teacher who is struggling to support a family and pay off student loan debt. Is standardized testing in the news? Find the mom who opted out of the tests for her children because she feels testing hurts students and is a misuse of their time. Great interviews come from great questions. Here are seven tips to help you prepare broadcast interview questions: 1. Always, always begin with, “What is your name, and how do you spell it?” 2. Stick to open-ended questions that can lead to more thorough responses. Avoid yes-no and either-or questions. Questions that begin with “why” and “how” will lead interviewees to give explanations. a. Camera position one b. Camera position two Figure 16.19 You might think that the student with the backpack moved from the right side of the shot to the left. However, it was the videographer who moved, not the students. As he moved, he crossed the axis line, leaving him with two shots that feel disjointed.