decorum of fl oral delivery and setup in funeral homes. In Chapter 16, students learn how to preserve fl owers and foliage for use in arrangements created for placement in commercial and residential spaces. Students will also learn how to incorporate silk fl owers and foliage into these designs. Live plants, loved for their colorful fl owers and interesting foliage, are presented in Chapter 17, along with instructions for decorating potted plants. Chapter 18 explains the business of fl oristry. Students learn about different business areas including entrepreneurship, pricing, sales, customer service, and the use of social media as a means of marketing and sales. Principles of Floral Design offers an extensive appendix with information on fl oral design competitions and judging, an illustrated section on state fl owers, an anniversary chart including fl owers and gifts, and a detailed chart on the meanings of fl owers. The appendix also includes illustrations of geometric fl oral design shapes and extensive postharvest storage charts for fl owers and foliage that include storage temperatures, storage life, and vase life. A comprehensive glossary rounds out this comprehensive text, helpful for students, professional fl orists, and those with a desire to build knowledge and skills in this creative and profi table industry. On every page, the authors convey their passion for fl oral design, extending their message that working with fl owers is an exciting profession that allows students to express their creativity and make a lot of people smile. iv About the Authors Pat Diehl Scace currently serves as the Floral Display Supervisor for the Missouri Botanical Garden in St. Louis, Missouri. Pat earned her bachelor’s degree in landscape architecture from the University of Illinois in Urbana-Champaign and attended the American Floral Art School in Chicago, Illinois. An award-winning designer, she has taught Advanced Floral Design at Southwestern Illinois College in Belleville, Illinois, and presented educational programs for various organizations, including the American Institute of Floral Designers, state fl orists’ associations, wholesale fl orists, and garden clubs. A Laureate Member of the American Institute of Floral Designers, Pat has authored and coauthored several books, including The Floral Artist’s Guide: A Reference to Cut Flowers and Foliages and The AIFD Guide to Floral Design. Pat grew up in the fl oral industry as part of a third- generation family-owned retail fl ower shop in southwestern Illinois. James M. DelPrince is a Horticulture Specialist with the Mississippi State University Extension Service. Jim received his doctoral degree in Agricultural and Extension Education from Mississippi State University, and a master’s of science degree in Agricultural Education and a bachelor’s of science degree in Horticulture from The Ohio State University. A Laureate Member of the American Institute of Floral Designers, Jim has authored and coauthored several books, including Interior Plantscaping: Principles and Practices, A Centennial History of the American Florist, and The AIFD Guide to Floral Design. He is also the author of multiple extension publications, trade press, and scholarly journal articles.