239 Before you begin the chapter, see what you already know about retail by taking the chapter pretest. If you do not have a smartphone, visit the G-W Learning companion website. G-W Learning mobile site: www.m.g-wlearning.com G-W Learning companion website: www.g-wlearning.com/marketing/ 239 Sections 11.1 In-Store Customer Service 11.2 E-tail Customer Service wavebreakmedia/Shutterstock.com Check Your Retail IQ