3
Careers in
Floriculture
objectives
After reading this chapter, you will be able to:
• Discuss different types of fl oriculture careers.
• Describe the educational requirements for a
career in fl oriculture.
• Identify continuing educational opportunities
for fl oral designers.
• Explain the AIFD certifi cation and accreditation
process.
• Describe the characteristics employers look for
in their employees.
key terms
American Institute of Floral
Designers (AIFD)
bucket shop
buyers
cash-and-carry
certifi cation
Color Marketing Group (CMG)
commercial grower
continuing education
continuing education units (CEUs)
1
Chapter
employability
entrepreneur
fl oral designer
fl oriculture
fl orist
freelance fl oral designer
full-service fl ower shop
hard good
horticulture
hybridization
interiorscape
limited-service fl ower shop
monofl oral
portfolio
propagation
résumé
retail fl orist
specialty shop
wholesale fl orist
wire service
Go to www.g-wlearning.com/floraldesign/ for online vocabulary activities using key terms
from the chapter.