Clothes and
Fashion
Chapter 1
The Why of Clothes
20
Why People Wear Clothes 22
Protection 22
Adornment 23
Identification 25
Modesty 26
Status 27
Why People Select Certain Clothes 28
Values and Attitudes 28
Conformity versus Individuality 29
Personality 30
Chapter 2
Knowing About Fashion
34
Fashion Terms 35
Clothing Construction Terms 38
Clothing Business Terms 40
Price Markets 42
Fashion Cycles 43
How Cycles Occur 43
Silhouettes of Fashion Cycles 44
Social and Economic Influences on
Fashion 45
Chapter 3
Garment Styles and Parts
50
Basic Dress Styles 51
Other Dress Styles 52
Neckline Styles 52
Collar Styles 53
Sleeve Styles 55
Skirt Styles 57
Pants Styles 58
Coat and Jacket Styles 61
Miscellaneous Styles and Parts 61
Design Options 64
Apparel
Industries
Chapter 4
The Development of
Fashion
70
The Scope of the Apparel Industries 71
Inside The Trade 72
Couture 73
The Development of High
Fashion 73
The Business of High Fashion 74
Fashion Associations and Awards 76
Recent Changes for Growth and
Income 77
Designer Ready-to-Wear 79
Chapter 5
The Textile Industry and
Home Sewing Patterns
86
The Textile Industry 87
Fabric Production and Distribution 88
The Development of Textile
Corporations 89
Textile Marketing 90
Fashion Considerations 90
Textiles Worldwide 93
The Future of Textiles 94
Home Sewing Patterns 95
The Business of Patterns 95
The Breadth of Pattern
Companies 96
Designing Home Sewing Patterns 97
Perfecting the Patterns 97
Finishing the Patterns 98
Innovations for the Future 98
9
PART
Two
PART
One