Copyright  Goodheart-Willcox  Co.,  Inc.  “The  greatest  threat  to  freedom  is  the  absence  of  criticism.”  –  Wole  Soyinka,  Nigerian  playwright  and  poet  354  Journalism:  Publishing  Across  Media  Introduction  You  have  been  told  your  opinions  should  not  appear  in  your  news  or  feature  stories  or  color  your  reporting  or  writing.  But  like  most  people,  you  do  have  opinions  and  insights.  Yours  may  have  special  value  because  you,  as  a  journalist,  have  access  to  places,  people  and  information  your  audience  rarely  sees.  You  read  widely,  including  the  professional  press,  and  research  the  background  of  current  issues,  including  sports,  the  arts  and  politics.  You  are  able  to  evaluate  sources,  and  you  are  a  keen  observer.  If  your  writing  is  informative,  insightful  and  perhaps  entertaining,  your  opinions  will  matter  and  your  audience  will  want  to  read  or  hear  what  you  write.  They  may  even  come  to  rely  on  your  judgment.  Journalists  Wear  Two  Hats  Journalists  Wear  Two  Hats  Your  writing  should  clearly  indicate  whether  you  are  expressing  opinions  or  reporting  the  news.  Commentary  should  never  be  inserted  into  news  or  feature  stories.  Your  audience  should  know  at  once  which  hat  you  are  wearing,  the  objective  journalist’s  or  the  commentator’s.  The  editorial  or  opinion  section  of  your  publication  should  be  clearly  marked.  Even  casual  observers  should  know  this  is  the  place  set  aside  for  informed  opinions.  Opinion  podcasts  should  be  labeled  as  such.  Your  audience  should  never  wonder  whether  they  are  receiving  news  or  Columns—regularly  occurring  articles—  may  appear  in  almost  every  section  of  your  publication  or  broadcast,  but  your  audience  should  not  easily  confuse  them  with  news.  Design  elements  such  as  bumper  music  (short  music  clips),  a  different  backdrop  or  set,  a  different  typeface,  a  drop  capital,  a  different  byline  style  or  a  label  such  as  Commentary  or  Review  should  identify  columns  that  appear  in  your  publication  or  broadcast  (Figure  12.1).  (See  Chapter  13  for  review  writing.)  The  line  between  news  and  commentary  is  important,  but  the  types  of  commentary  will  probably  evolve  as  media  evolve.  Publications  may  adopt  styles  for  their  opinion  pieces  that  blur  the  differences  between  the  traditional  forms  of  staff  editorials  and  opinion  pieces  and  the  newer,  online  journalistic  blogs  and  columns,  but  ethical  journalists  and  their  publications  will  never  blur  the  lines  between  reporting  and  commentary.  Figure  12.1  Set  in  a  column  identified  as  “Opinion”  with  “Our  View”  beneath,  it’s  hard  to  confuse  this  staff  editorial  with  news.  How  does  your  school  publication  distinguish  between  news  articles  and  opinion  pieces?  b  e  la  won  ccommentary.mo  ma  pu  sho  De  m  di  by  R  in  (  c  p  p  Courtesy  of  The  Evanstonian,  Evanston  Township  High  School  
