Principles of Floral Design, 1st Edition
Principles of Floral Design: An Illustrated Guide provides an introduction to the hands-on skills and theory required for career success in addition to the artistic aspect of floral arrangement. This heavily illustrated text acquaints future floral designers with design principles and elements along with the floriculture industry and its careers. It presents the various types of products used in floral design, before progressing into common floral applications and events. This text is also appropriate for students enrolling in the course for fine arts elective credit.
Table of Contents
Abbreviated Contents
Principles of Floral Design, 1st Edition
- Front Matter
- 1 - Careers in Floriculture
- 2 - History of Floral Design
- 3 - Containers, Tools, Mechanics, and Safe Work Practices
- 4 - Plant Structures and Functions
- 5 - Postharvest Processing, Conditioning, and Storage
- 6 - Principles of Design
- 7 - Elements of Design
- 8 - Flower Selection
- 9 - Foliage Selection
- 10 - Types of Floral Design
- 11 - Site Assessment and Theme Development
- 12 - Flowers to Wear and Carry
- 13 - Wedding Flowers
- 14 - Designing for Special Occasions and Holidays
- 15 - Sympathy Flowers
- 16 - Permanent Botanicals
- 17 - Maintaining and Decorating Potted Arrangements
- 18 - Floriculture Marketing, Pricing, and Sales
- Appendix
- Glossary
- Index