Chapter 1 Careers in Floriculture . . . . .2 Careers in Floriculture . . . . . . . . . 4 Commercial Grower . . . . . . . . . . .5 Farmer Florist. . . . . . . . . . . . . . .6 Wholesale Florist . . . . . . . . . . . . .6 Retail Florist . . . . . . . . . . . . . . .7 Freelance Floral Designer . . . . . . . 11 Specialty Florists . . . . . . . . . . . . 12 Other Floral Career Opportunities . . . 15 Training and Education in Floriculture . . . . . . . . . . . . 17 Student Organizations . . . . . . . . . 18 Competitions . . . . . . . . . . . . . . 18 Continuing Education. . . . . . . . . . 19 Certification. . . . . . . . . . . . . . . 21 Employment . . . . . . . . . . . . . . 22 Applying for a Job . . . . . . . . . . . 23 Interviewing for a Job. . . . . . . . . . 23 Succeeding in the Workplace . . . . . 24 Professional Behavior . . . . . . . . . 24 Communication Skills . . . . . . . . . 26 Interpersonal Skills . . . . . . . . . . . 27 Chapter 2 History of Floral Design . . .32 Ancient Civilizations . . . . . . . . . 34 Egypt . . . . . . . . . . . . . . . . . . 35 Greece . . . . . . . . . . . . . . . . . 36 Rome . . . . . . . . . . . . . . . . . . 37 Middle Ages . . . . . . . . . . . . . . 38 Renaissance . . . . . . . . . . . . . 38 Colonial Period . . . . . . . . . . . . 41 Classical Revival . . . . . . . . . . . 41 Victorian Era . . . . . . . . . . . . . 42 Victorian London . . . . . . . . . . . . 42 Art Nouveau and Art Deco . . . . . . 47 Modern Period . . . . . . . . . . . . 47 1960s to Today . . . . . . . . . . . . 48 Postmodernism. . . . . . . . . . . . . 48 Pop Culture and Classicism . . . . . . 48 Environmentalism . . . . . . . . . . . 48 Chapter 3 Containers, Tools, Mechanics, and Safe Work Practices . . . . . .54 Containers . . . . . . . . . . . . . . . 56 Working with Glass Containers. . . . . 57 Working with Other Types of Containers. . . . . . . . . . . . . 60 ix Contents