xvi Retailing and E-tailing DECA prepares emerging leaders and entrepreneurs in the areas of marketing, fi nance, hospitality, and management within high schools and colleges around the globe. The DECA Coach activity at the end of each chapter provides a fi rst-hand opportunity for you to explore learning activities that prepare you for DECA competitive events. Features Spotlighted Practical information helps you prepare for your future. Special features add realism and interest to enhance learning. • Retail Ethics offers insight into ethical issues that arise for retail businesses and how they make good decisions. • Green Retail shares how retailers apply best business practices for the environment. • NRF Tips from the National Retail Federation help you understand the value of professional organizations. • Social Media features illustrate how retailers make the most of social media tools and practices to promote their businesses. • Math Skills Handbook provides you with a quick reference of basic math functions. This helpful information will help clarify math applications presented in the chapters. h f a e • •