iv Retailing and E-tailing Reviewers Summer D. Basgier Business and Marketing Teacher McAdory High School McCalla, AL Margie Bowden Marketing Co-Op Advisor McAllen High School McAllen, TX Kim L. Creamer Marketing Coordinator Virginia Beach City Public Schools Virginia Beach, VA Suzanne E. Demmond Business & Marketing Department Chair Hanover Central High School, Hanover School Corp. Cedar Lake, IN Efrain Filerio Business Teacher Yuma High School Yuma, AZ Dwionne R. Freeman Business Education Teacher Atlanta Public Schools Atlanta, GA Tim Gleim Director, Special Projects & Brand Integrity Dollar Tree Stores, Inc. Chesapeake, VA David Graham Merchandise Buyer & IT Manager Village Commons Bookstore DeKalb, IL Delda L. Hagin Business Education Teacher Ware County High School Waycross, GA Jennifer Hair Business Education Instructor Shawnee Mission East High School Prairie Village, KS Shawn Haskell-Henry Marketing and Fashion Marketing Teacher Green Run High School Virginia Beach, VA Emma Hering Apparel Manager Worth the Wait Consignments and Boutique Virginia Beach, VA Rebecca Hopple-Cuellar Business Educator Oxnard High School, Oxnard Union High School District Oxnard, CA DeAna Islas Marketing Teacher Franklin Simpson High School Franklin, KY Jennifer Klein Business Education Teacher Alan B. Shepard High School Palos Heights, IL Jean Kotsiovos Executive Director of Curriculum Kaplan University Chicago, IL Nick Maier Personal Ticket Consultant Rockford Icehogs Rockford, IL Kathy McLain Business Education Instructor Belleview High School Belleview, FL Cindy Miller Marketing Education Teacher Floyd E. Kellam High School Virginia Beach, VA Maurine Monteith Business and Marketing Teacher, NBCT Clover High School Clover, SC Heather Palasota Business Education and Marketing Teacher CTE Department Chair Cypress Lakes High School Katy, TX Brian Rodriguez Senior Programmer Huron Consulting Group Chicago, IL Jo Rossman, LEED AP ID+C Design Editor Planning and Visual Education (PAVE), managed by A.R.E. Hollywood, FL Sean Segal Chief Operating Officer Urban Alliance Washington, DC Brenda Vines Marketing Educator and DECA Sponsor Klein Collins High School Spring, TX Lynne P. Williams Hotel Marketing Instructor Virginia Beach City Public Schools Virginia Beach, VA The author and publisher would like to thank the following individuals for their valuable input in the development of Retailing and E-tailing.