496 Retailing and E-tailing gift registry. In-store wish list completed by the customer so that potential gift-givers can see what the person would like to receive. (11) goal. Something a person wants to achieve in a specifi ed time period. (19) goal setting. Process of deciding what a person wants to achieve. (19) goods. Tangible products that can be touched, such as food and clothing. (1) gross domestic product (GDP). Market value of all goods and services produced within a country during a given period of time one measure of a country’s economic health. (1) growth. Stage of the product life cycle when there is evidence that sales of the product are increasing. (6) H harmony. When all of the elements of a display blend to form a unifi ed picture. (12) hearing. Physical process of sound waves reaching a person’s ears, which sends signals to the brain. (9) home page. First page a person sees when visiting an online store that acts as a gateway to the rest of the pages and content on the site also called an index page or landing page. (13) home-shopping television. Television that is devoted solely to retail sales. (3) HTML. Fundamental code language for web pages stands for hypertext markup language. (14) human resources. Managing employees and looking out for their general well-being. (1) human resources management. Facilitating and managing employees in an organization. (15) human risk. Situation caused by human actions. (18) hyperlink. Element on a web page that visitors can click to connect to another location. Also called link. (13) hypermarket. See supercenter. hypertext markup language. See HTML. hypothetical question. Question that requires an applicant to imagine a situation and describe how he or she would act. (20) I identity theft. Stealing someone’s personal information to get money or make purchases. (3) image cruncher. Web authoring tool that reduces the fi le size of images so they open and download faster. (14) income statement. Documents that show a business’ revenue and expense during a specifi c period of time. (15) independent store. Small retail business with one location and is privately owned and operated. (2) index page. See home page. indexing. Search engine process of associating web pages or websites with particular keywords and phrases. (14) infomercial. Paid television commercials placed in television program time slots. (3) informal balance. See asymmetrical balance. information technology (IT). All forms of technology used to create, store, exchange, and analyze various types of digital information. (1) infringement. Use of intellectual property without permission. (17) installment loan. Loan paid in regular payments, usually with interest, until the loan is paid in full. (11) institutional display. Display created to promote the store image rather than a product. (12) institutional promotion. Promoting an organization or company rather than its products. (9) insurance. Financial product that offers protection against a specifi c type of loss. (18) Integrated marketing communications (IMC). A promotional strategy that combines all forms of marketing communication in a coordinated way. (9) intellectual property. Something that comes from a person’s mind such as an idea, invention, or process. (17) intermediary. Positioned between the manufacturer and the consumer in the supply chain also called middleman. (1) internal record. Data and information generated and stored by a business about current traits and activities of customers. (4) interpersonal skills. Group of skills that enable a person to interact with others in a positive way. (16) interview. Meeting or conversation where one or more persons question or evaluate another person. (4) introduction. Stage of the product life cycle when a limited number of customers buy the product. (6) inventory management. Involves ordering merchandise, receiving it into stock on arrival, and paying the vendor. (7) invoice. Vendor bill requesting payment for goods shipped or services provided. (7) J Java. Code language that allows web designers to build entire web pages, or to build separate small programs to be inserted into web pages. (14)